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MRC Invades Times Square with Mammoth "Don't Believe the Liberal Media!" Billboards

Message to reach more than 1.3 million people

February 21, 2012 – This morning, two massive Media Research Center (MRC) billboards totaling 1,684 square feet were hoisted in one of the world’s busiest pedestrian intersections – New York City’s Times Square. The objective: to hold the liberal media accountable.




The advertisements, featuring the “Don’t Believe the Liberal Media!” motto, are the largest ad buy in the MRC’s 25-year history and will be featured for four weeks. More than 1.3 million onlookers in the highly trafficked intersection are expected to see the billboards which are valued at $180,000.

This iconic location has hosted ads by some of the most prestigious brands in the world, including DKNY and the New York Knicks, and it is the first placement of the MRC’s “Tell The Truth! 2012” campaign expected to total more than $5 million. Billboards with the same message are also planned for Tampa and Charlotte during the Republican and Democratic National Conventions later this year.

MRC President Brent Bozell:

“There is no better location for this billboard than the liberal media’s own backyard. We promised this 2012 campaign would be the most expansive, most exhaustive and consequently the most expensive operation in our 25 years. We will keep that promise because this is the most important election in our lifetime and the American people are sick and tired of the left-wing media deciding who will govern our country.”


To schedule an interview with MRC President Brent Bozell or another MRC spokesperson, please contact Colleen Sullivan - csullivan@crcpublicrelations.com or Hayley McConnell - hmcconnell@crcpublicrelations.com or call (703) 683-5004.