A majority of Americans believe that
The poll, “American Attitudes on Religion, Moral Values and Hollywood,” which was conducted by Reuters/Hollywood Reporter, found that “61 percent of those surveyed said that religious values in
The poll also found that 43 percent of respondents believe there is a “campaign by
Though the Reuters poll reported stunning public skepticism about the film industry, one of
The poll's conclusion reflects the findings of a CMI Special Report written in 2007, “The Media Assault on American Values,” which found that 73 percent of Americans say “the entertainment industry is having a negative impact on moral values in this country.”
The Reuters poll was commissioned by the Anti-Defamation League, a group committed to combating anti-Semitism. The poll surveyed 1,000 adults and has a margin of error plus or minus 3.1 percent.
The poll finds that 59 percent of Americans think that TV networks and movie studios, “don't share the religious and moral values of most Americans.” And Americans are refusing to hand over their hard-earned dollars to the movie studios that don't share their values. For example, Bill Maher's heavily promoted “mockumentary,” Religulous, was not a block-buster at the box office.
The evidence is in the box office numbers: family friendly movies with innocent themes of heroism and fun adventure are trumping gruesome horror flicks and movies that challenge traditional values. The outstanding revenue garnered from movies such as High School Musical 3 and